Why Mastiff · The whole answer

What is Mastiff, and why would a land clearing outfit run on it?

Mastiff is business management software built for forestry mulching and land clearing companies — quotes, jobs, invoicing, and equipment in one app — paired with a consumer directory that sends landowners to member operators. Software runs the job; the directory brings the next one.

What it is

What is Mastiff?

Mastiff is business management software built specifically for forestry mulching and land clearing companies. It runs the whole operation in one app — leads, acre-and-density quotes, a job board, scheduling, invoicing with deposits, equipment and consumables tracking, before/after showcases, and a customer-facing job tracker.

The half most software companies skip: Mastiff also works the demand side. A consumer directory sends landowners looking for clearing work straight to member operators, with zero per-lead fees.

What kind of software is Mastiff considered?

The industry term is vertical SaaS — subscription software built for one specific trade rather than everyone. The category names people search for are land clearing software, forestry mulching software, or a land clearing CRM.

The easiest analogy: what Toast is to restaurants or Jobber is to landscapers, Mastiff is to land clearing — except Mastiff also brings the operator customers, instead of only organizing the ones you already found.

Who is Mastiff for?

Forestry mulching operators first, and the trades that run the same pipeline: mulching outfits, tree service companies, and excavation contractors adding clearing to the services list.

It scales in both directions: a one-machine operation runs on Solo; a multi-crew company runs on Crew with unlimited seats. Owners see the whole business, operators see their own day on their phone, and permissions decide who touches money versus jobs.

What does Mastiff replace?

The typical land clearing stack: a whiteboard for jobs, a spreadsheet for quote math, a generic invoice app, job photos lost in a camera roll, customer updates over text, a notebook for machine maintenance, and — for a lot of operators — a lead agency charging thousands a month.

The point isn't seven fewer logins — it's that each piece feeds the next. The quote becomes the job, the job logs the machine hours and the teeth it ate, the invoice knows what the job actually cost, and the customer watches it all on a tracking link instead of calling while you're in the cab.

The objections

My whiteboard and spreadsheet already work. Why pay for software?

They work until the day two leads text while you're in the cab and one never gets a quote. The whiteboard's cost is invisible: slow replies, forgotten follow-ups, jobs started without deposits, a dense five acres priced like light brush.

Mastiff's job is speed — the lead gets an answer fast, quotes follow up on themselves, the deposit is collected at booking, and nothing falls off the board. Mastiff Free lets you run one active job and one active quote beside the whiteboard for as long as you want, with no card. When you need more capacity, start an optional 7-day paid-plan trial with a card attached.

Why not just use a generic CRM or field-service app?

Because generic tools don't speak land clearing. Clearing outfits quote off acreage and vegetation density, add mobilization fees and job minimums, sanity-check against crew-day rates, track machines by hours and the consumables they eat, and schedule crews around weather — not “contacts” and “deals.”

In a generic CRM you rebuild all of that with custom fields and still duct-tape four other tools around it. Mastiff has it native: density-class rate cards, acre-based quoting, equipment and consumables tracking, crew scheduling, and a job board with clearing stages out of the box.

How is Mastiff different from other land clearing software?

Three stances the rest of the field doesn't take:

Demand first. Directory quote requests route to member operators with zero per-lead fees — most tools start after you've already found the customer. Flat pricing. No per-user fees; hiring never raises the bill. Built on the trade's math. Density classes, crew-day rates, mobilization fees, and the consumables that run the P&L are native, not custom fields.

We publish head-to-head pages against the alternatives — prices, features, and where they beat us — at /compare.

Isn't my operation too small for this?

Backwards — the smaller the outfit, the more each dropped lead costs. A solo operator in the cab can't answer the phone, and the missed message might be an $8,000 clearing job.

The Solo plan ($99/month) exists for exactly this: it plays front office while you're on the machine — leads captured, quotes sent, deposits collected. One saved job covers a year of membership.

Will software slow my crew down?

The internal design rule: if it takes the crew more than 30 seconds to figure out, it gets redesigned. Operators don't see the whole system — they see their own day: their jobs, their checklists, the site photos.

It installs as an app on any phone with push notifications, and role permissions keep every screen as simple as the person's actual job.

Do you sell my leads back to me or take a cut of my jobs?

No. Directory leads route to member operators with zero per-lead fees, Mastiff takes no percentage of your jobs, and payments run through your own Stripe account straight to your bank.

Mastiff is a membership you own your customers on — not a marketplace that rents them back to you, and not a lead agency charging thousands a month for names.

What happens to my data if I want to leave?

You leave with everything. Customers, jobs, and records export anytime; your payment relationship is with Stripe directly, not through us; and there's no hostage pricing designed to make leaving hurt.

The stance is simple: the moment Mastiff stops earning the membership, you walk with your whole business intact.

Switching

How hard is it to switch to Mastiff?

Start with tomorrow's jobs, not your history. Most outfits put new leads and this week's board in first, then pull the back catalog in when ready — the import hub migrates customers and jobs from Jobber exports, plus Trello, Asana, Monday.com, and ClickUp boards, or any CSV, with AI mapping unfamiliar columns.

Mastiff Free gives you directory leads, one active job, and one active quote with no card or deadline. When you're ready to test the full toolset and import the back catalog, start an optional 7-day paid-plan trial with a card attached. Cancel before it ends to avoid a charge and fall back to Free.

Does Mastiff work with QuickBooks or Xero?

Yes — Mastiff syncs with both QuickBooks and Xero, so invoices flow to your books and nothing changes for your accountant. Mastiff runs the operation; your accounting software keeps the ledger. For everything else, the Crew plan and up include a public REST API and signed webhooks — Zapier-compatible — so leads, jobs, quotes, invoices, and purchase orders can flow to whatever your stack needs.

Is there a mobile app?

Yes — Mastiff installs as an app on iPhone, Android, and desktop straight from the browser, with push notifications for the moments that matter: a new lead, a booking request, a payment landing. Leads hit your lock screen, because answering first is how clearing jobs are won.

Money

How much does Mastiff cost?

Three flat plans: Solo is $99/month for 2 seats. Crew is $199/month with unlimited seats and one location included (additional locations are $99/month each). Outfit is $299/month for high-volume operations — bigger capacity, concierge migration, priority support, and the same location add-on. Multi-location and franchise operations get special pricing — talk to us.

No per-user fees, no percentage of your revenue — hiring another operator never changes the bill. The full breakdown lives at /pricing.

Is there a free plan and a trial? Do I need a credit card?

Yes. Mastiff Free is $0 forever and needs no card. It includes directory leads, one active job, and one active quote. When you choose paid features, you can start an optional 7-day paid-plan trial with a card attached. Cancel before it ends to avoid a charge and fall back to Free.

What are the AI credits?

The AI features — before/after showcase renders, Mastiff AI, and photo-based ballpark quotes — run on a monthly credit allowance: 60/month on Solo, 500/month on Crew, and 1,000/month on Outfit, with top-up packs for heavy months. The day-to-day tools never cost credits.

The payoff

Does Mastiff actually bring me customers?

Yes — this is the half that makes Mastiff unusual. The directory routes landowner quote requests straight to member operators at no per-lead charge.

Membership also includes a hosted website with a before/after portfolio and quote form, and online booking that collects deposits into your own Stripe account.

My customers don't care what software I use. Why would this matter to them?

They never see the software — they see an outfit that answers in minutes, sends a clean quote, takes a deposit online, shows before/after photos of real work, and hands them a live tracking link instead of radio silence while the machine runs. To the landowner it reads as professionalism. On your side, it's just what the app does by default.

Still skeptical? Good — check the receipts

12,800+

operators in the directory

2,600+

cities covered

$0

per-lead fees, ever

7 days

paid-plan trial, card required

Live counts, floored — never rounded up. Side-by-side competitor comparisons at /compare; the beliefs behind the platform at /about.

The next question is easier to answer with the app open.

Mastiff Free · $0 forever · No credit card